Since 2010, clothing brand By Malina has been carrying out its vision of high fashion with a colorful twist. Their collections are award-winning and have spellbound global consumers, including the Swedish royal family.
With five popular collections released annually, By Malina’s brand recognition and revenue are continually rising. Identifying the need to improve the delivery experience both locally as well as globally, By Malina set out to find a new partner that could create a high-quality delivery experience to match their outfits.
The team at By Malina aimed to quickly and easily introduce new delivery options, including in-store pickup and a wide range of out-of-home (OOH) methods accessible to all customers, regardless of location.
The challenge? Launching the new delivery setup in time for the fast-approaching Christmas season.
By Malina implemented Ingrid Delivery Checkout to create convenient, personalized delivery experience, working closely with Ingrid's Customer Success team to speed up product adoption and rollout.
The project was completed in record time, from contract signing to launch, just in time for the holiday season.
“We are very happy about the collaboration with Ingrid going live so quickly. This is an important step for the company, to improve the entire customer journey and have a delivery offer that we believe is as fulfilling as the clothes our consumers purchase.”
